Friday, January 10, 2014

Goodbye Sponsored Story Ads

Sponsored Story Ads will be put to pasture on April 9th.

As seen in the platform roadmap from Facebook

Facebook will sunset the creation of sponsored stories
Page post and page like ads already automatically have the best social context (likes and comments) added. 
You may choose to add share social context by specifying social_prefs=['allow_shares'] on the adgroup. 
Existing page post and page like sponsored stories will continue to deliver so you must support fetching them.
Domain and open graph sponsored stories will no longer be allowed to be created. 
Existing domain and open graph sponsored stories will cease to have delivery after April 9th.

Well, at least they made 230 million dollars off of it first. Before it cost them 20 million in a lawsuit.

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